Compare · Hella vs AiSensy
Hella vs AiSensy. A lower entry price, or fewer extras to add.
AiSensy starts lower and has a free plan, with chatbots and AI agents sold as add-ons. Hella's plans cost more at the start and include automations and AI agents from Growth up. Add up what you would actually use before comparing.
The short answer
Hella or AiSensy?
For mostly broadcasts on a tight budget, AiSensy's ₹1,500 Basic plan and free plan are the cheaper way in. Once you add AiSensy's chatbot and AI add-ons, the gap narrows, and Hella passes Meta's message charges on with nothing added.
Side by side
What you get, and what it costs.
- Price
- HellaStarter ₹1,999, Growth ₹4,999 and Scale ₹11,999 a month. Enterprise: priced with you.
- AiSensyFree plan. Basic ₹1,500, Pro ₹3,200, Premium ₹9,100 and Unlimited ₹45,000 a month. Enterprise custom.
- How you pay
- HellaMonthly, or a year for the price of ten months.
- AiSensyPre-paid. Message credits are recharged separately.
- People included
- HellaDepends on the plan, shown with its price. An extra person is ₹499 a month.
- AiSensy1 owner and 5 agents on Basic. An extra agent is ₹750 a month.
- Message charges
- HellaMeta's own rates, billed by Meta to your WhatsApp Business account. We add nothing on top.
- AiSensyAiSensy lists, for India: marketing ₹1.09; utility, authentication and service ₹0.145 per message.
- Chatbots and AI
- HellaAI agents that draft replies from your products and notes, on Growth and above. Replies wait for a person until you allow otherwise.
- AiSensyChatbot builder add-on ₹2,500 a month for 5 chatbots. AI agent add-on ₹1,350 a month with 1,000 AI messages.
- Selling in the chat
- HellaCatalogue, orders and UPI or card payments in the chat, on Scale.
- AiSensyCatalogues and payments in the chat.
- Other channels
- HellaWhatsApp only.
- AiSensyWhatsApp.
- Your marketing and website
- HellaWorks with Aura for your brand voice and products, and with Nexus CMS so website enquiries reach your team on WhatsApp.
- AiSensyIntegrations such as Shopify, Razorpay and LeadSquared.
AiSensy's prices as shown on its pricing page on 5 October 2026. aisensy.com/pricing
Who should pick which
Both are good choices for different businesses.
Pick AiSensy if
AiSensy fits you better when…
- You mainly send broadcasts and want the lowest monthly price.
- You want to try on a free plan first.
- You do not need chatbots or AI replies yet.
Pick Hella if
Hella fits you better when…
- You want auto-replies and AI agents included, not added on.
- You want Meta's message charges with nothing added.
- Your marketing or website runs on Aura or Nexus CMS, or you want it to.
Still deciding between Hella and AiSensy?
Tell us how you work today. If AiSensy suits you better, we will say so.

