WhatsApp template · Utility
Invoice due reminder. A Utility template for services and b2b.
A few days before an invoice is due, with a link to pay, so you are not chasing by phone.
On the customer’s phone
Your business
Business account
Invoice INV-0912 is due soon
Hello Kavita, a reminder that invoice INV-0912 for ₹18,500 is due on 10 October. You can pay by UPI or bank transfer from the link below. If you have already paid, please ignore this message, and thank you.
Reply here if the amount looks wrong.
10:42 am
- Pay now
What to submit
The template, part by part.
- Category
- Utility
A reminder about an existing bill is an account update, which is Utility.
- Name
invoice_due_reminderLower case letters, digits and underscores only.
- Header
- Text:
Invoice {{1}} is due soon - Message
Hello {{1}}, a reminder that invoice {{2}} for ₹{{3}} is due on {{4}}. You can pay by UPI or bank transfer from the link below. If you have already paid, please ignore this message, and thank you.197 of 1,024 characters.
- Footer
Reply here if the amount looks wrong.- Buttons
- Link: Pay now →
https://yourbusiness.in/pay/{{1}}
- Link: Pay now →
- Samples
A sample value for each variable Variable Sample header {{1}}INV-0912 {{1}}Kavita {{2}}INV-0912 {{3}}18,500 {{4}}10 October button {{1}}INV-0912
Getting it approved
Tips for this template.
Do not mention legal action, late fees or telling others. Meta rejects templates that threaten or shame a customer.
'If you have already paid, please ignore this' saves an awkward call when payments cross.
Every template follows the rules Meta rejects templates for.
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Out for delivery
On the morning of delivery, so someone is home and the courier is not sent back.
Ready to send it? Submit it from Hella, and answer the replies as a team.
Submit templates to Meta from Hella, see when they are approved, and send them to the customers you choose.

