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WhatsApp template · Utility

Feedback on an order. A Utility template for any business.

A few days after delivery or a visit, to hear how that one order went.

On the customer’s phone

Your business

Business account

Hi Riya, how was your order MHS-10482 from Mehta Home Store? Tap a button below. If something was not right, tell us here and we will fix it.

10:42 am

  • Very happy
  • It was okay
  • Something went wrong

What to submit

The template, part by part.

Category
Utility

Meta allows feedback as Utility only when it is about one specific order or visit. A general 'tell us what you think' is not approved as Utility, and adding an offer makes it Marketing.

Name
order_feedback

Lower case letters, digits and underscores only.

Header
No header
Message
Hi {{1}}, how was your order {{2}} from {{3}}?

Tap a button below. If something was not right, tell us here and we will fix it.

128 of 1,024 characters.

Footer
None
Buttons
  • Quick reply: Very happy
  • Quick reply: It was okay
  • Quick reply: Something went wrong
Samples
A sample value for each variable
VariableSample
{{1}}Riya
{{2}}MHS-10482
{{3}}Mehta Home Store

Getting it approved

Tips for this template.

  1. Name the order. Meta's guide says feedback has to be about a specific order or interaction to count as Utility.

  2. Do not add a coupon for answering. A survey with an offer is Marketing.

Every template follows the rules Meta rejects templates for.

Ready to send it? Submit it from Hella, and answer the replies as a team.

Submit templates to Meta from Hella, see when they are approved, and send them to the customers you choose.

See all 30 templates